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e-Textbooks in the Classroom

Electronic textbooks (e-textbooks) appear to be the next major focus of the ebook industry.   Until now, ebook titles were predominately within the genres of popular fiction and non-fiction, ranging from the classics of the Gutenberg Project to the latest Stephen King.    However, concerns about students' burdened with heavy backpacks and the skyrocketing prices for even used college textbooks suggest that the consumers of textbooks may be ready for e-textbooks. Although technologically it is not very difficult to digitize an existing paper-based textbook, it can be a myriad of legal issues.  Most textbooks are the collaborative writings of several authors, accompanied by the photographs and drawings of potentially hundreds of contributors.  Locating everyone who contributed to a textbook and obtaining the rights to a digital version of the work can be a logistical nightmare.  As a result, it has taken a few years for e-textbooks to make their debut.   Predominately, these are textbooks that were conceived as e-textbooks, with all of the necessary digital rights securely held by the publisher from the onset.

The e-textbook project generating the most industry buzz comes out of Chicago from the headquarters of goReader, Inc.  goReader's focus has been to provide e-textbook content, as well as a portable device designed specifically to the needs of students. The device, also called goReader, weighs between 2 and 3 pounds and offers either a 10.4" or 12.1" full-color screen.  The 6GM hard disk drive can hold more than 300 e-textbooks at a time.  The rechargeable battery allows for 5 to 10 hours of use and spare batteries are available for purchase. The texts can be personalized with bookmarking, highlighting and  annotations.  Notes and annotations can be shared with other goReader users and uploaded to a PC for printing.  Built-in to the device are a calculator, calendar and dictionary, as well as a speaker and microphone.  A plug-in keyboard can be purchased separately.

Although their initial focus was on the higher education market, goReader has recently decided to expand its market into the K-12 sector (see goReader's "K-12 Solutions" brochure).  As of mid-April, goReader had cemented partnerships with the following textbook publishers:

  • Harcourt College Publishers
  • West Group
  • Addison Wesley
  • Key College Publishing
In addition, goReader has a "strategic partnership" with The Douglas Stewart Company, which is the largest distributor of computer products, electronics and school supplies to the education market.  This deal provides goReader with a direct distribution channel into university and college bookstores across the U.S. and Canada.

The e-textbooks will be purchased from the goReader website and downloaded onto the goReader device via PC computer and USB cable.  In additional to textbook materials, local, national and international newspapers and periodicals will also be available.  The goReader device, which supports HTML, XML, PDF and Java formats, is being beta-tested in a few universities and colleges in the Chicago area and will be available for purchase in Summer 2001, with a possible price range of $400-$600.



In March 2000, netLibrary entered into the e-textbook market with its purchase of MetaText, a company which creates web-based digital textbooks.  Unlike the goReader texts, there is no specialized device to display MetaText editions; they are viewed on a computer screen.  However, the MetaText editions are more than merely digitized versions of paper-based textbooks.  Each e-textbook comes bundled with a set of tools for the instructor (i.e. online syllabi and class rosters) and student (i.e. personal annotations, bookmarking and highlighting).  Moreover, communication tools allow for instructor-student and instructor-class feedback.

A January 2001 agreement between netLibrary and Blackboard will allow MetaText editions to be used through Blackboard's e-learning software platform.  Similarly, the e-textbooks will also be available to users of CourseCompass, Pearson Higher Education's customized version of Blackboard.  Publishers who have agreed to provide content to netLibrary/MetaText include Thomson Learning, Pearson Education, Houghton Mifflin and McGraw Hill.  The first MetaText e-textbooks are expected to be available for purchase in Fall 2001.



If you do not want to wait until the fall for your first e-textbook, then check out WizeUp.com  WizeUp e-textbooks are downloaded and viewed on a Windows or Mac computer using WizeUp software.  The one-time download of the software takes approximately 15 minutes on a network connection and up to 45 minutes on a 56K dial-up connection.  Bundled with the e-textbook are tools for highlighting, bookmarking and annotating the text, as well as a full-text search engine.  In addition, custom hyperlinks can be added connecting the text to anything on the web, as well as any materials on your computer's hard drive. 

Based on publisher specifications, portions of the e-textbooks can be printed, but only once.  WizeUp editions come with a single user license and can only be downloaded onto one hard drive.  Because of this copyright protection, it is not possible to resell a WizeUp e-textbook.

WizeUp's collection of approximately 140 e-textbooks falls primarily within the subject areas of business, management and finance.  Publishers represented in the collection include Addison Wesley Longman, Allyn & Bacon, Harcourt College, McGraw Hill, Wadsworth and W.W. Norton.  Most WizeUp e-textbooks cost significantly less than the printed editions, with savings ranging between 40% to 65%.
 

Random Sampling
Title WizeUp Price List Price Savings
Understanding Management, 3rd ed. (Harcourt) $25.00 $67.17 $42.17
Archetypes of Wisdom, 3rd ed. (Wadsworth) $41.50 $69.95 $28.45
Contemporary Marketing, 10th ed (Harcourt) $37.00 $98.75 $61.75
Educational Psychology, 6th ed. (Allyn & Bacon) $41.00 $72.00 $31.00
Principles of Economics, 2nd ed. (Harcourt) $40.00 $99.42 $59.42

 

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